Welcome to the seminar on smart cities!
Sustainability is an Attitude

AS Henry Ford once famously put it: “Whether you think you can, or you think you can’t – you’re right”. In other words, one’s attitude is everything. It’s especially important when it comes to achieving change in our habits towards more sustainable living.
Attitude change towards sustainable development (SD) may be defined as a change in one’s feelings towards the issues related to environment, society, or economy. It is about developing a concern and feeling for the planet earth and life on it. In other words, a change in attitude towards SD refers to feeling bad for environmental destruction, climate change, oppression, and socioeconomic injustice. It also involves a strong feeling of undertaking pro-sustainability actions at individual or collective levels.

Attitude change will be at the center of our next seminar with Ammar Elnaser – Managing Director Levant and Iraq, and Head of Business Development ME at Siemens. Mr Elnaser has extensive experience in developing smart Infrastructure corporations across Europe, Middle East, & Africa. It intelligently connects energy systems, buildings and industries, enhancing the way we live and work to significantly improve efficiency and sustainability. Mr Elnaser is however convinced that building a new attitude must come before we can successfully build future cities.
Warm welcome to this wide-ranging cross-disciplinary discussion!
Thee event is FREE but please reserve your seat by registering below!